Stop debugging. Start knowing what broke.
Brooks Running’s data team runs dbt, Airflow, and Snowflake. When something breaks upstream, finding the root cause shouldn’t take hours. DataHub connects every transformation to every downstream report — so your team sees what changed, what’s affected, and what to fix before planning suffers.

Trusted by enterprise data teams around the world
Your dbt + Airflow + Snowflake
stack is solid. Visibility isn’t.
Modern data stacks solve the infrastructure problem. They don’t solve what happens when something breaks and nobody knows why — or which reports are now wrong, or who changed what.
The cost shows up everywhere:
- Data engineers deploy blind — no visibility into what breaks when they change schemas in dbt or Snowflake
- Analysts waste hours debugging dashboards that were already stale — and nobody knew
- Seasonal planning suffers when data quality issues surface in merchandising reports after the window has closed
- Finding the right data means a Slack message to the platform team — slowing every team that needs answers fast
Discovery in seconds. Debugging in minutes. Planning without surprises.
Lineage — know what breaks before you make the change.
Column-level lineage from every dbt model through Airflow pipelines to the Snowflake tables and reports that depend on them — so engineers see what’s affected before a dashboard breaks.
Observability — catch stale data before seasonal planning.
Automated assertions monitor volume, freshness, and schema stability across Snowflake — flagging issues before they reach the reports your teams plan from.
Discovery — analysts find the right data, without asking the platform team.
Conversational search makes certified, documented datasets discoverable to every team — cutting ad-hoc requests that slow operations during critical windows.

Analysts find the right data. Without asking the platform team.
Brooks’ data team supports planning, merchandising, operations, and product — and every team has data questions. DataHub’s conversational search makes certified, documented datasets discoverable to every team — cutting ad-hoc requests that slow operations during critical windows.
Explore data discovery
Catch stale data before it reaches seasonal planning.
For a performance apparel company, planning cycles that drive inventory, merchandising, and product decisions run on data freshness. DataHub’s automated assertions monitor volume, freshness, and schema stability across your Snowflake environment — flagging issues before they reach the reports your teams plan from.
Explore data observability
Compliance keeps pace with every pipeline change.
As Brooks scales its data operations, manual governance can’t keep up. DataHub automates PII classification, data certification workflows, and access control policies across your Snowflake environment — so the data your teams use is documented, owned, and compliant without slowing anyone down.
Explore data governance
Know what breaks before you make the change.
DataHub maps column-level lineage from every dbt model through Airflow pipelines to the Snowflake tables and reports that depend on them. Before Brooks’ engineers push a change, they can see exactly what’s affected — not after a dashboard breaks.
Explore data lineage
Stop maintaining the catalog. Let AI do it.
Brooks’ data engineers shouldn’t spend time writing documentation for every dbt model and Snowflake table. DataHub’s AI documentation generation, intelligent glossary classification, and automated metadata ingestion keep the catalog current — so your team focuses on building, not maintaining.
Explore AI automationBuilt on proven open-source innovation
#1
OPEN-SOURCE DATA CATALOG WORLDWIDE
3,000+
ORGANIZATIONS USING DATAHUB
3M+
MONTHLY PYPI DOWNLOADS
14,000+
COMMUNITY MEMBERS COLLABORATING GLOBALLY
See DataHub in Brooks Running’s environment.
Frequently asked questions
How does a data catalog accelerate AI and machine learning initiatives?
Enterprise data catalog solutions eliminate the manual discovery work that dominates ML engineering cycles. DataHub provides several capabilities that directly shorten AI development timelines:
- Feature reuse through discovery: Search across features, training datasets, and model inputs to find existing pipelines. Proactive discovery prevents redundant feature engineering and ensures consistent definitions across models.
- Lineage-based impact analysis: Trace column-level lineage from raw source data through transformation logic to features, training sets, and production models. Your teams can understand exactly what upstream changes affect which ML models.
- Automated quality validation: Configure assertion-based checks on training data freshness, completeness, and schema stability. With automated data observability, you can catch data drift and quality degradation before models consume corrupted inputs.
These capabilities shift engineering capacity from data archaeology to model experimentation. Teams use DataHub to reduce feature discovery time from days to minutes while maintaining the audit trails and data governance controls that production AI systems require at scale.
How does DataHub benefit enterprise organizations with complex data ecosystems?
DataHub unifies discovery, observability, and governance in a single platform—replacing the disconnected tools and manual processes enterprises used to manage these capabilities separately.
Modern enterprises like Netflix, Visa, and Apple deploy DataHub to solve three operational problems:
- Find data faster across fragmented systems: Search for enterprise data assets, owners, and documentation across Snowflake, Databricks, dbt, Airflow, and 100+ integrations—without switching tools or hunting through Slack channels.
- Catch data quality issues before they break downstream systems: Column-level lineage maps dependencies from source to BI dashboards while automated assertions detect freshness, schema, and volume anomalies—so you see exactly what breaks when something fails.
- Scale governance without slowing teams down: Automated policies, access controls, and compliance tags apply consistently across platforms—maintaining audit trails without manual tagging or blocking deployments.
DataHub consolidates three critical data platform functions into a unified platform that scales with organizational complexity. Enterprises use DataHub to eliminate the integration overhead and context-switching that legacy point solutions create across daily pipeline d
Does DataHub support automated metadata ingestion?
Yes. DataHub ingests metadata automatically through event-driven connectors that capture changes across your data stack—without manual cataloging work.
This means your data catalog tools stay current as pipelines deploy, tables get created, and schemas change. Engineering teams focus on building data products instead of updating documentation.
Does DataHub integrate with modern data stacks like Snowflake, Databricks, dbt, and Airflow?
Yes. DataHub connects to Snowflake, Databricks, dbt, Airflow, and100+ platforms across your data stack. Automated ingestion captures lineage, schema changes, and usage patterns without manual setup.
DataHub operates through scheduled ingestion or event-driven streams—both options keep your data catalog current without impacting source system performance or changing how your teams work.
How does DataHub help solve data provenance and lineage uncertainty?
DataHub captures column-level lineage automatically across your data ecosystem—replacing the ad hoc pings and institutional knowledge that disappear when pipelines change or engineers leave.
Modern data teams use DataHub to answer critical questions before making changes:
- What breaks if I modify this table? Trace which dashboards, models, and datasets depend on specific columns—so you know exactly what breaks when you change a schema or deprecate a field.
- Where did bad data come from? Follow lineage upstream from a broken dashboard to find which transformation or source table introduced the issue—cutting incident resolution from hours to minutes.
- How do my assets connect across tools? Visualize end-to-end flows from raw data sources through transformations to dashboards—even when those tools don’t share lineage natively.
This shifts teams from reactive troubleshooting to proactive change management. Organizations like Chime and MYOB use DataHub to validate changes before deployment, preventing the cascading failures that happen when you can’t see how data moves through
Does DataHub allow for continuous compliance monitoring?
Yes. DataHub monitors compliance continuously.
Set your data governance requirements once, then track them across your entire data catalog:
- Compliance Forms track certification progress: Define requirements for PII classification, data certification, and ownership assignment. DataHub shows completion rates by domain and surfaces which assets are missing required fields.
- Data Contracts catch violations in real time: Bundle assertions for freshness, schema stability, and quality into enforceable contracts. Each assertion runs automatically and flags failures immediately through Slack, email, or dashboards.
- Scheduled checks detect drift before audits do: Configure custom monitors that run on intervals to catch missing documentation, stale ownership, or policy violations—so you fix issues before compliance reviews find them.
When violations occur, teams get immediate Slack and email alerts while dashboards track compliance trends across your organization. Try the DataHub
How can DataHub help reduce data infrastructure costs?
DataHub tracks usage patterns across your data platform to show where you’re wasting money on unused or duplicate assets.
DataHub helps you cut infrastructure costs by:
- Finding assets nobody uses: Query-level tracking shows which tables, dashboards, and pipelines had zero reads in the past 30, 60, or 90 days—so you can delete them and reclaim storage.
- Spotting duplicate datasets: Metadata analysis flags similar tables across teams—eliminating the storage and compute you waste rebuilding the same data in different warehouses.
- Aligning storage costs with actual usage: Usage metrics show which assets get queried daily versus monthly—so you can move cold data to cheaper storage and keep hot data on expensive compute.
Teams like DPG Media save 25% monthly on data warehousing costs by identifying the tables and pipelines that deliver zero business value.
How does DataHub improve data quality and reliability?
DataHub catches data quality issues before they break downstream dashboards and models—shifting teams from firefighting incidents to preventing them.
DataHub helps teams improve data reliability by:
- Validating quality automatically: Configure assertions for freshness, schema stability, null rates, and custom business rules. Run checks on schedules or when data changes to catch issues before analysts or ML models consume bad data.
- Getting alerts when data breaks: Pass/fail indicators show up directly in the data catalog with immediate Slack and email notifications—so you fix issues in minutes instead of discovering them hours later when dashboards fail.
- Guiding teams toward reliable data: Data health scores combine assertion results, usage frequency, and documentation completeness—so analysts pick assets that won’t break their reports.
Use DataHub to maintain SLAs on critical datasets and surface quality signals that prevent teams from building on unreliable data.
Can DataHub help automate PII tracking across our data systems for GDPR and CCPA compliance?
Yes. DataHub detects and tags PII automatically across your data platform—eliminating the manual audits that can’t keep up with GDPR and CCPA requirements.
DataHub helps teams automate compliance by:
- Classifying PII without manual tagging: AI analyzes column names, descriptions, and sample values to automatically suggest classifications from your glossary—detecting PII like email addresses, phone numbers, and financial identifiers based on your organization’s defined terms.
- Applying tags consistently as schemas change: Approved PII classifications propagate across all instances of sensitive data—so GDPR and CCPA tags stay current when pipelines evolve or new tables get created.
- Tracking PII movement for audits: Cross-platform lineage maps how sensitive data flows from source systems through transformations to BI dashboards—providing the audit trails regulators require.
Use DataHub to see where PII lives, how it moves through pipelines, and which systems need enhanced access controls or retention policies.
Additional Resources

What Are Data Contracts? A Practical Guide to Getting Started
Table of Contents Quick definition: Data contracts A data contract is a formal agreement between a data producer and a data consumer that defines…

DataHub: The Semantic Backbone of Enterprise Data Analytics Agents
Table of Contents Last week, the Pinterest engineering team published an incredibly thorough deep dive about how they built the most widely adopted AI…

Ask DataHub
Find data faster, debug quality issues, and generate accurate SQL with Ask DataHub — the AI assistant built into DataHub

Data Products: From Concept to Implementation
Table of Contents The argument for treating data as a product has already been fought and won: The industry agrees. Analysts have written the…

Introducing DataHub Cloud v0.3.17
DataHub Cloud v0.3.17 brings native Microsoft Fabric connectors for cross-platform lineage, Ask DataHub Plugins for multi-tool context, and smarter data quality monitoring.

Part 2: How to Implement Data Mesh (Without Replacing One Bottleneck With Another)
Learn how Foursquare uses H3 indexing, Spatial Desktop, and an AI-powered Spatial Agent with DataHub as the discovery engine for geospatial datasets.

